The 22 Immutable Regulations of Marketing: Violate Them a

The 22 Immutable Regulations of Marketing: Violate Them a

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Publication Year: 1994 Layout: Paperback
Language: English ISBN:

9780887306662

EAN:

9780887306662

About this product

Synopsis
There are authorized pointers of nature, so why need to no longer there be authorized pointers of advertising and marketing? As Al Ries and Jack Trout-the realm-effectively-known advertising and marketing consultants and bestselling authors of Positioning -label, you may per chance per chance well well presumably invent a resounding airplane, nevertheless it may per chance per chance per chance well well no longer ever leave the ground when you ignore the authorized pointers of physics, particularly gravity. Why then, they query, need to no longer there moreover be authorized pointers of advertising and marketing that ought to be followed to originate and retain devoted manufacturers? In The 22 Immutable Regulations of Marketing , Ries and Trout offer a compendium of twenty-two innovative tips for determining and succeeding within the international marketplace. From the Law of Leadership, to The Law of the Class, to The Law of the Thoughts, these treasured insights stand the take a look at of time and current a obvious path to successful products. Violate them at your admire possibility. This advertising and marketing manual provides advertising and marketing executives with the tools and tactics they need to keep forces to work on the aspect of their products. Every of the 22 authorized pointers is described in ingredient and backed up by quite plenty of examples of what labored and what did no longer within the international marketplace. Two world-effectively-known advertising and marketing consultants and bestselling authors current the definitive tips of advertising and marketing.

Product Identifiers
ISBN-10 0887306667
ISBN-13 9780887306662
eBay Product ID (ePID) 774026

Key Vital gains
Author Al Ries, Jack Trout
Quantity Of Pages 160 pages
Edition Description Reprint
Layout Paperback
Publication Date 1994-04-27
Language English
Publisher HarperCollins Publishers
Publication Year 1994

Extra Vital gains
Copyright Date 1993
Illustrated Yes

Dimensions
Weight 4.6 Ounces19459034]
Height 0.4 In.
Width 5.3 In.
Size 8 In.

Target Audience
Team Commerce

Classification Manner
LCCN 92-053334
Dewey Decimal 658.8
Dewey Edition 20

$3.95
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